Pride of the Country

Pride of the Country

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Pride of the CountryWe award the “Pride of the Country” prize annually to Ukrainian citizens who have shown exceptional courage and commitment. In partnership with STB TV Channel and Fakty Newspaper the award ceremony is broadcasted nationwide.

By supporting this project we strive to bring extraordinary deeds of common people to nationwide recognition. For seven consecutive years the prize has been awarded for courageous acts or exemplary attitudes and ways of life. In a solemn ceremony, broadcasted nationwide, leading politicians, public figures and celebrities decorate the laureates.

The “Pride of the Country” prize is awarded in various categories, including Strength of Spirit, Doctor of the Year, Sense of Duty, Personal Achievement, Rare Talent and Family Story. Nominees are selected based on a presentation of candidates in Fakty newspaper. A Board consisting of renowned public figures, scholars, artists and journalists – Serhii Bubka, Semen Gluzman, Nina Matviyenko, Bohdan Stupka, Victor Pinchuk, Myroslav Popovych and Oleksandr Shvets – takes the final decision.


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“Inspired by Life” exhibition of Daria Bezkosta, the winner of the Victor Pinchuk Foundation “Pride of the country 2012”


Виставка «Натхненна життям» Дар'ї Безкостої - сюжет СТБ


The Victor Pinchuk Foundation held the 10th “Pride of the Country ” Award Ceremony


Promo of the 9th "Pride of the Country 2011" Award Ceremony

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Ukrainians to choose a “National Hero” among the nominees for the Pride of the Country Prize


The organizers of the “Pride of the Country” Prize, annually awarded by the Victor Pinchuk Foundation in partnership with Novy Kanal TV Channel and Fakty Newspaper, have decided to widen the format of the Prize.

Pride Of The Country 2009 Prize awarded on 14 April in Kyiv


Yesterday, on Wednesday, 14 April 2010, the Victor Pinchuk Foundation, in partnership with Novy Channel and Fakty newspaper held the seventh annual award ceremony honouring the laureates of the national Prize “Pride Of The Country” and presented to the Ukrainian nation its new heroes

The Country’s Pride Prize was awarded in Kyiv on 10 April 2009


The Country’s Pride Prize award ceremony took place on 10 April 2009 at the National Ivan Franko Drama Theatre in Kyiv. This was the sixth ceremony honouring the laureates of the nationwide Prize, a project by the Victor Pinchuk Foundation implemented in close cooperation with the Novy Channel and Fakty newspaper

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Created and supported by: «Art Depo» Creative Agency